In Miva Merchant, a coupon always has to be associated with a Price Group. The Price Group creates the discount. The coupon is just a way for customers to receive the discount.
For example, you could create a Price Group that is a 2-for-1 sale. If the customer buys quantity 1 of a product, you'll give them another of the same item for free. When you use a coupon, your customers are offered a 2-for-1 sale, and the way they get the discount is by entering a coupon code during checkout.
Miva Merchant lets you create two types of coupon codes:
Depending on how you distribute and track coupon use, there may not be much difference in whether you generate a set of unique coupon codes for a discount, or give all of your customers the same coupon code. If you were selling coupons as gift certificates, though, you might want to generate unique coupon codes.
But see also Account Credit and Gift Certificates.
When you create a coupon, you also create a coupon code. Customers redeem the coupon (and get their discount) by entering the coupon code in a special field during checkout. You can add the Coupon field to one or more of the following pages:
1.1 Go to > User Interface > Pages tab.
1.2. Edit the page where you want to add the Coupon field. In our example, we'll add the coupon field to the Order Details screen. Note that in the admin interface, the Order Details screen is called "OCST - Checkout: Customer Information".
1.3. In the Edit Page screen, select the Page tab.
1.4. Scroll down to the Basket Contents section.
1.5. Click Allow Coupons to be Applied.
2.1. Go to > Marketing > Price Groups tab.
2.2. Click Add Price Group.
2.3. Set the Eligibility to Coupon Only. But see also Eligibility in Price Groups and Eligibility in Coupons.
2.4. When you are creating a coupon, you can create a Price Group of any type. In our example, we'll create a Price Group of Type Legacy, since that's the simplest.
2.5. In our example, we'll set the Exclusions to Exclude for Same Basket, to prevent our coupon discount from being combined with any other discount.
2.6. Click Save.
3.1. Go to > Marketing > Coupons tab.
3.2. Click Add Coupon .
3.3. Fill out the fields in the Add Coupon dialog box:
|Code||Enter an alphanumeric string. This is the code that your customers will enter in the Coupon field to get their discount.|
|Description||Enter a description for the coupon as it will appear in the admin interface.|
Select the group of customers that you want to receive the discount.
All of your customers will see the Coupon field during checkout, even if you aren't permitting them to get the discount. However, a customer who isn't allowed to use the coupon code will always see the message:
no matter what they enter in the Coupon field.
|Discount to Apply||Select the Price Group that you want to use with this coupon.|
|Max Use (Total)||Enter the total number of times the coupon code can be used. For example, if you enter "100" in this field, the coupon code can only be entered a total of 100 times.|
|Max Use (Per Shopper)||Enter the number of times each customer is allowed to use the same coupon code. For example, if you enter a "1" in this field, customers can only use the coupon code one time.|
3.4. When you are done filling out the field in the Add Coupon dialog box, click the Save button.
then you must select a list of customers who are allowed to use your coupon.
4.1. In the Coupons tab, select the coupon that you just created. You'll see a Customers button at the top of the record list.
4.2. Click on the Customers button.
4.3. In the Customers Assigned to
You can also click on the Price Groups button to associate your coupon with more than one Price Group.
Eligibility lets you control whether everyone gets a discount, or whether only some customers get a discount. You set the eligibility when you create a Price Group (Add Price Group dialog box), but there is also an eligibility field in the Add Coupon dialog box.
This can be a little confusing, because, when you associate a coupon with a Price Group, you use both fields
We'll go through a few examples so you can see how you can combine these fields to achieve different effects:
Example 1: You can only get the discount from the Price Group by using a coupon. The coupon code is available to everyone.
Example 2: A specific list of customers will get the discount automatically, based on the contents of their baskets. A different list of customers can get the same discount, but only by entering a coupon code during checkout.